Are You Taking Your Automation Process Too Far?

Getting your Trinity Audio player ready...
Automation Process

In business, organizations that that have a automation process have a leg up on organizations that rely on humans to do everything. Not only does it cost a lot less to run a business that has automated processes, it also helps improve organizational focus and efficiency by streamlining processes and removing the moving parts that can sometimes hinder operational progress. That’s not to say that there aren’t some places that a business can greatly benefit from a human touch. Let’s take a look at both sides of the argument.

The Benefits of Automation

When you start taking a look at how your business operates, you will find many places where you can streamline operations. Whether it is a simple task that a computer can do or shifting operations to produce a higher yield, automation is a game changer when it is implemented correctly. Here are four ways it can benefit your business.

Increasing Efficiency

The number one way that the automation process can help a business is to streamline operations. Most of the time it is just simply substituting computing processes to handle repetitive tasks that take worker attention away from the goals of a business. Today, businesses routinely automate data entry, inventory management, and even customer support.

Enhanced Accuracy

That fact is that humans will make many more mistakes than computers will. In fact, you could call human errors inevitable. With automated systems handling critical tasks, businesses can enhance accuracy, reduce rework, and maintain high levels of customer satisfaction.

Saving Time

By automating routine tasks, businesses can save precious time that can be redirected toward strategic planning, innovation, and growth-oriented initiatives. Automation not only accelerates task completion but also enables businesses to respond faster to market demands and changing customer needs.

Ability to Scale Based on Need

As businesses grow, automation becomes essential for managing increased volumes of data and processes. Automated systems can handle large volumes of transactions and adapt to changing demands, allowing businesses to scale up operations without compromising efficiency or quality.

The Importance of Human Touch

While automation can provide major benefits to a business, there are some things that only a human can provide. Let’s go through three elements of a business where automation may not be the answer

Personalized Customer Experience

While automation can handle basic customer queries and provide instant responses, it is essential to maintain a human touch when it comes to delivering personalized customer experiences. Customers appreciate human interactions, especially when they require creativity or complex problem-solving. By striking a balance between automation and human intervention, businesses can build stronger customer relationships and foster loyalty.

Innovation and Creativity

Automation is great at executing predefined tasks, but it lacks the ability to think creatively or innovate. Human employees bring unique perspectives, critical thinking skills, and the ability to adapt to new situations. By involving employees in decision-making and problem-solving processes, businesses can leverage their creativity and expertise to drive business success.


While automation offers efficiency and consistency, it may struggle to handle unexpected situations or complex scenarios that require flexible decision-making. Humans are adaptable and can quickly adjust to changes, making them invaluable in situations that demand judgment, intuition, and strategic thinking.

Automation undoubtedly offers significant advantages to businesses, including increased efficiency, enhanced accuracy, time savings, and scalability. However, it is crucial to strike the right balance between automation and human interaction.

At TWINTEL, we can help support your employees with technologies that will allow them to move your business forward. If you would like to speak to one of our consultants about getting the right tools and using superior strategies to leverage your automation process.

To learn more give TWINTEL a call at (888) 428-0599 or schedule a meeting today!

Twintel Solutions

TWINTEL Solutions has grown into an expansive, full team of IT services professionals, acting as the outsourced IT department of non-profits, small to mid-size businesses, and enterprise-level corporations.